Should Video Ads Be Your New Thing?

Have you ever watched a Youtube video with ads in between? Of course, you have! Video advertising is becoming widely recognized as one of the best forms of marketing. When

you’re watching an ad - whether it’s on a youtube video, or even just scrolling through Instagram, it’s very engaging to the user - even though some might find it a nuisance.

I have watched ads before for a brand that I have never heard of, but the advertisement was so successful that it led to me researching more. With Google’s statistics, “Every month, more than 1 billion people watch more than 6 billion hours of Youtube” Video Advertising - Google.

The truth is, people LOVE watching videos.

Even though it’s an ad, it can be seen as entertainment as well and it can evoke more emotion. The brand receives exposure without the consumer having to physically read anything - just watch!